Infographics Shows The Rise Of Windows Phone Platform

When Microsoft first introduced its new mobile phone platform in 2010 - Windows Phone 7, it was met with mixed response. Enthusiasts praised it for its innovative and fresh look and design, while critics criticized it for not bringing enough to the plate and even going so far as to predict its failure. However, it is now 2014 with the new iteration Windows Phone 8.1, and the platform has seen a steady growth, aiming to compete against the big guns Android and iOS. Microsoft's collaboration with Nokia in bringing out great quality Windows Phone products across different price ranges, has played a contributing factor in this success as analysts are expecting the WP OS to cross 100 million devices this year and become the 3rd largest mobile OS worldwide. In fact, Windows Phone has already been outselling the iPhone in 24 markets including India, Malaysia, South Africa, Russia, Ukraine, and Poland.

A smartphone's success depends on its apps ecosystem and Windows Phone has currently over 2,50,000 apps in the Windows Phone Store - a number that is also steadily on the increase. It is noteworthy that 78% of these apps are available free of cost, and they pretty much cover whatever is available for other mobile platforms. With more developers including Windows Phone OS in their initial roll out plans, this number is bound to increase as well.

Vserv.mobi - an award winning mobile advertising exchange, has put together a few infographics to show how the Windows Phone platform has fared thus far.